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From Linear Funnels to Dynamic Dialogues: The Rise of Video-Led Customer Experience
Enterprise funnels are not just inefficient they are increasingly irrelevant. Designed for a time when customer journeys were predictable, they now struggle to keep pace with fragmented attention, real-time expectations, and demand for personalization. What’s emerging in their place isn’t an upgraded funnel but a fundamentally different engagement model built on dialogue, not direction. The […]